American Dream Announces New Store

American Dream, the premier global shopping and entertainment destination, is proud to announce that Primark will open a store of nearly gross 100,000 sq. ft. at the property.

Primark, a leading European retailer of womenswear, menswear, childrenswear and home goods, has revealed plans for its first store in northern New Jersey at American Dream. The retailer will open as part of the grand opening in 2017, bringing Primark to the East Coast’s newest and most exciting retail and entertainment destinations.

“We are delighted to be joining this superb location in the New York Metropolitan area,” said Paul Marchant, Primark chief executive. “The opening of our store at American Dream is a notable step forward in our focused momentum in the Northeast, and we look forward to continuing to provide our amazing fashion at amazing prices to new Primark customers.”

“We are pleased to bring Primark to American Dream. Primark is an established international brand that will deliver European merchandise at amazing value to our customers.  Showcasing Primark, a relevant and unique fashion retailer with a vast assortment of fast and mainstream fashion, helps us to continue to deliver on our promise to build the world’s greatest shopping, entertainment and dining destination,” said Don Ghermezian, president, Triple Five.

In addition to two stores currently open in the Northeastern United States, Primark has announced plans to launch six store locations in 2016.

For more information on Primark’s current and upcoming stores, please visit

About American Dream 

American Dream, a world-class destination, is being developed by Triple Five Group of Companies, owners of the two largest shopping and entertainment centers in North America – Mall of America and West Edmonton Mall.

American Dream is located in Bergen County, New Jersey at the Meadowlands Sports Complex at the intersection of three major highways—I-95, Route 3, Route 120—that service over 100 million vehicles annually.

American Dream is located in the heart of the New York Metropolitan area with over 21 million residents and 55 million domestic and international tourists annually. The project is serviced by three of the largest airports in the US—Newark, LaGuardia and JFK International with 110 million travelers annually—and is connected by passenger rail service to Penn Station New York.

American Dream, opening in 2017, is approximately 3 million square feet. American Dream will redefine the customer experience in shopping and leisure with a unique combination of retail, dining, entertainment and attractions—all in one location.

Anchor tenants Saks Fifth Avenue and Lord & Taylor—along with over 450 retail, food and specialty shops—are complimented by North America’s largest fully-enclosed indoor DreamWorks Water Park, Amusement Park and a 16-story Big Snow Indoor Ski & Snow Park; a 1,500 seat live Performing Arts Theater; 285-foot tall Observation Wheel; luxury movie theatres by Cinemex; 70,000 square foot Sea Life Aquarium & Lego Discovery Center; NHL-size Ice Rink; and an 18-hole miniature golf course.

The center also features The Collections, a 460,000 square foot luxury and fashion area, and The Dining Terrace, a collection of fifteen full-service restaurants showcased in one location.

About Primark

Primark is one of the largest clothing retailers in Europe, offering customers quality, up-to-the-minute designs at value-for-money prices. It has 299 stores and has approximately 60,000 regular employees in the UK, Republic of Ireland, Spain, Portugal, Germany, the Netherlands, Belgium, Austria, France and the United States.

Primark, which is a subsidiary of Associated British Foods plc, was founded in June 1969 in the Republic of Ireland, and now operates from 11.5 million square feet of selling space across ten countries, soon to be 11, with plans for the opening of its first store in Italy—at Arese north-west of Milan—early this summer.

Primark has been ranked a Leader by the UK’s Ethical Trading Initiative since 2011, and in March of this year Greenpeace’s Detox campaign recognized Primark as a leader on the issue of chemicals management.

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Meadowlands Magazine

Meadowlands Magazine

Meadowlands Magazine, the official publication of the Meadowlands Chamber and its affiliate organizations, has proudly served the business community of the Meadowlands region for over 40 years. We are among largest business magazine in New Jersey (second by circulation) and offer prime visibility opportunities for businesses to connect with potential customers.

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