Russo Development’s Third Residential Community in Kearny Begins 2021 at 50% Leased

Even during these unprecedented times, renters looking for the next hot neighborhood in the NYC-Metro area are flocking to the amenity-rich community, Vermella East in Kearny’s Hudson Pointe.  This newly christened area that had long been a cornerstone of New Jersey’s industrial history is now home to luxury rental communities and is the hub of Hudson County retail with BJ’s ShopRite, Chipotle, and Marshalls.

The 268-unit luxury rental community is already 50 percent leased with residents enjoying its clubhouse’s fully equipped double-height state-of-the-art fitness center, playing pool or watching TV in the game room, as well as working from home in the spacious business center.  There is a resort-style swimming pool and an outdoor fitness area that will open again in the spring, and residents can stay busy during the colder months participating in the community’s residential events program.

“We created the Vermella collection of residential communities for the discerning renter seeking an urban-suburban hybrid living experience, with each of our eight communities offering its own aesthetic and personality reflecting our brand’s overall mission to provide appropriately priced attainable luxury in the Northern New Jersey market,” said Adam Pasternack, President of Russo Property Management.  “Vermella East’s mix of sophisticated boutique hotel meets industrial chic offers a one-of-a-kind aesthetic that has drawn in residents, even during challenging times.”

Vermella East’s contemporary studio, one and two-bedroom residences are the largest floorplans in Hudson County and feature gourmet kitchens with energy efficient appliances complemented by custom cabinets, black hardware, quartz countertops and modern backsplashes.  All apartment homes have nine-foot ceilings, ample storage space, in-home washer-dryers, and convenient smart locks, and leasing starts in the mid-$1600’s.

“We were looking for a neighborhood that reminded us of our previous home in Brooklyn, but with new construction and a balcony,” said Alex “Sasha” Key who moved to Vermella East in the fall with his partner, Yokov Magdalasov. “We’re paying less but have gained so much more—a larger home with an extra room for my art studio, a gym in the club house that Yakov uses daily, and a private dog park for our labradoodle, Archie.”

Vermella East’s location in Hudson Pointe, a walkable neighborhood offering nearby retail and dining options is highlighted by the seven-mile scenic Passaic River Riverwalk.

Russo Property Management’s luxury apartment experience has been available in Kearny since 2015 when it opened Vermella Crossing, a 230-unit community with a CVS and Investor’s Bank at Schuyler and Bergen Avenues followed by Vermella West’s 280 units, also on Passaic Ave., opening in 2018.

Vermella East is also located within walking distance of the Kearny Commons retail corridor featuring with BJ’s, Marshalls, LA Fitness, Starbucks and Chipotle, a new urgent care center and more just moments away.

Residents are nearby to neighboring parts of Hudson and Essex County as well as the emerging entertainment and revitalized business districts in Newark. Commutes from Vermella East are especially convenient by car, via major highways including Route 280, or the private shuttle service to the Harrison PATH Station, allowing easy access to major cities. Travelers will also enjoy the convenience of being near Newark Liberty International Airport.

For photos of Vermella East, click here.

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