NJ Transit and Berkeley College Announce New Strategic Marketing Partnership

NJ Transit and Berkeley College today announced a new marketing partnership officially designating the North Jersey Coast Line’s Woodbridge Station as the “Home of Berkeley College.”  The agreement continues NJ Transit’s efforts to leverage its high visibility assets, generate additional non-farebox revenue and partner with high profile businesses and academic institutions in the community. Berkeley College is celebrating 40 years in the Woodbridge community.

“The partnership with Berkeley College is a great way to promote New Jersey’s colleges while encouraging the use of public transit by students, faculty and staff,” said New Jersey Department of Transportation Commissioner and NJ Transit Board Chair Diane Gutierrez-Scaccetti.  “These opportunities are a great example of a win-win.”

“The partnership between Berkeley College and NJ Transit is yet another example of the dynamic and innovative projects that NJ Transit undertakes to benefit passengers and communities alike,” said Assemblywoman Yvonne Lopez. “I am glad to see partnerships likes these take place in my district and am proud that now Woodbridge Station will be the home of Berkeley College.”

“The NJ Transit and Berkeley College partnership represents another milestone in the downtown Woodbridge Renaissance,” said Woodbridge Township Mayor John E. McCormac.  “Both NJ Transit and Berkeley represent more than 40 years as fixtures in the downtown Woodbridge landscape.  We are extremely proud to be the home of the NJ Transit Woodbridge Station and Berkeley College.”

“NJ Transit is proud to partner with Berkeley College to promote this local institution of higher learning to students, faculty, and all those who use our Woodbridge Station” said NJ TRANSIT President & CEO Kevin S. Corbett. “We remain committed to leveraging our existing assets for opportunities to maximize non-fare box revenue. Partnerships like this help us keep fares stable for our customers.”

“Berkeley College has been an integral part of the Woodbridge community for four decades,” said Kevin L. Luing, Board Chairman, Berkeley College. “While a lot has changed in the last 40 years, the College has held steadfast to its mission of empowering students to achieve lifelong success in dynamic careers. The establishment of NJ Transit’s Woodbridge Station as ‘Home of Berkeley College’ celebrates this legacy.”

The three-year agreement with Berkeley College officially designates Woodbridge Station as the “Home of Berkeley College” with signage and advertising prominently displayed throughout the station.

Berkeley College, founded in 1931, is a career-focused institution accredited by the Middle States Commission on Higher Education that offers students Master’s, Bachelor’s, and Associate’s degree and Certificate programs in more than 20 career fields. The College also offers Continuing Education programs to enhance career credentials.

Berkeley College has campuses in New York City and in Newark, Woodbridge, and Woodland Park, NJ, with more than 3,500 students enrolled. In addition, Berkeley College Online® serves a global population. U.S. News & World Report has named Berkeley College among the Best Colleges for Online Bachelor’s Programs and among the Best Online Bachelor’s Programs for Veterans, for nine consecutive years. U.S. News & World Report named Berkeley College (NJ) one of the Best Regional Colleges in the North in its 2023 edition of the Best Colleges Survey. Berkeley College (NJ) was recognized among the Best Colleges in the region for social mobility for three consecutive years. The website address is http://www.BerkeleyCollege.edu.

 

NJ Transit is the nation’s largest statewide public transportation system providing more than 925,000 weekday trips on 253 bus routes, three light rail lines, 12 commuter rail lines and through Access Link paratransit service. It is the third largest transit system in the country with 166 rail stations, 62 light rail stations and more than 19,000 bus stops linking major points in New Jersey, New York and Philadelphia.

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Meadowlands Magazine Staff

Meadowlands Magazine Staff

Meadowlands Magazine, the official publication of the Meadowlands Chamber and its affiliate organizations, has proudly served the business community of the Meadowlands region sine 1976. We are among largest business magazine in New Jersey (second by circulation) and offer prime visibility opportunities for businesses to connect with potential customers.

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