Goya Cares Hydrate for Hope

Goya Debuts New Program to Help Protect Children

Goya Cares Hydrate for Hope aims to raise funds and awareness

Goya Cares Hydrate for Hope aims to raise funds and awareness

The largest Hispanic-owned food company in the United States and headquartered in the New Jersey Meadowlands is launching a new program aimed at raising funds and awareness about children’s mental health and protection.

“Goya Cares Hydrate For Hope” is a new national campaign to raise awareness for the prevention and education of child abuse, exploitation, trafficking, and mental illness. The campaign will run from September 2024 to November 2024, Goya said.

Child exploitation and mental health challenges continue to rise in the U.S., Goya said in a statement. The campaign is intended to not only raise funds but also foster greater awareness and education.

GOYA® Cares, a global initiative designed to support vulnerable communities through awareness, education, and resources that empower and protect children, has pledged to donate $200,000 or more from sales of GOYA® Coconut Water to help fund preventative education in schools nationwide in cooperation with our GOYA® Cares coalition partners and their efforts to protect children from abuse and promote mental health.

Goya Foods, the largest Hispanic-owned food company in the United States, launches GOYA® Cares Hydrate for Hope, a national campaign to raise awareness for the prevention and education of child abuse, exploitation, trafficking, and mental illness. This campaign will run from September 2024 to November 2024.

“The safety and well-being of children is paramount, and through our GOYA® Cares Hydrate for Hope campaign, we are committed to making a difference in the lives of our children,” said Bob Unanue, President and CEO of Goya Foods. 

“Through education, awareness, and support we can help protect our most vulnerable population and our future generations. Together, we can initiate real change,” Unanue added.

Goya Cares has partnered with respected Olive Crest, Kristi House, Crime Stoppers of Houston, Salt & Light, Covenant House New York and New Jersey, and Center for Safety and Change. These organizations work tirelessly to combat child abuse, exploitation, and trafficking, while also providing mental health support and services.

To learn more about Goya Cares and how to get help, visit www.goyacares.com.

About Goya Foods
Founded in 1936, Goya manufactures, packages, and distributes over 2,500 high-quality food products from Spain, the Caribbean, Mexico, Central, and South America.

The company is headquartered at 350 County Road, Jersey City, New Jersey, and has facilities across the United States (including Puerto Rico), the Dominican Republic and Spain.

It is under third-generation ownership of the Spanish-American Unanue family.

For more information on Goya Foods, please visit www.goya.com.